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Ford has walked away with three trophies at this year’s Fleet News Awards, cementing its reputation as a go-to brand in the company car sector.
The Ford Fiesta was handed the Best Small Car crown ahead of five key competitors, thanks to revisions made to the vehicle early on in 2013. It was the car’s excellent CO2 emissions that helped secure the award, as it boasts six engines that produce less than 100g/km of the greenhouse gas.
“Backed by excellent support from the manufacturer and its dealer network, the Fiesta also wins thanks to its low running costs and strong residual values,” the Fleet News Awards judges added.
Ford also took the Green Fleet Manufacturer prize, with the judges citing its EcoBoost petrol engines as particularly deserving of praise.
“Ford’s holistic approach includes ultra-efficient manufacturer processes and support for green projects,” they added, also noting that the company green efforts have helped to significantly reduce the car giant’s global footprint.
Lastly, Ford received the Most Improved Fleet Manufacturer trophy, given due to its response to feedback provided from the fleet and leasing industry. It introduced ground-breaking schemes such as the accident management programme that helped to add value and save businesses money. This helped Ford secure its place as the number one fleet firm with a two per cent increase in total fleet car sales, the judges said.
“We are exceptionally proud to have received three widely-respected awards, which come as recognition for our hard work in developing the new Ford Fiesta, a wide EcoBoost petrol engine range and our continued commitment to reducing CO2 emissions. The top-selling Fiesta and Focus have particularly benefitted from our new range of EcoBoost engines, and to see Ford scoop such top prizes is hugely encouraging for the remainder of 2013,” said Phil Hollins, the Ford of Britain fleet director.