BP launches carbon offset scheme

• Pay a fee to offset your CO2
• Just £20 for 10,000 miles of carbon dioxide
• BP will contribute through Nectar card

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BP has launched a new scheme which aims to help motorists offset the carbon dioxide emissions produced by their cars.

The environmental initiative is called Targetneutral and, like any other offset programme, invites motorists to fund carbon dioxide reducing projects to counter the CO2 produced by their car.

BP says a typical motorist will generate around four tonnes of CO2 over 10,000 miles which would cost £20 to offset with Targetneutral. Motorists can enter their car and annual mileage for a bespoke offset cost at www.targetneutral.com, however.

Motorists are free to fill up at any forecourt they want, but BP says it will make contributions to the non-profit Targetneutral scheme if motorists use a registered Nectar card at its petrol stations.

What do you think?
Is BP genuine in trying to tackle the problem of global warming, or is is simply a PR stunt that jumps on the green bandwagon? We'd like to hear from you. Let us know your opinions by clicking one of the email links below.

It is a genuine attempt to lower CO2

It is simply a PR gimmick

• What Car? launched its own carbon offset drive this spring and, in partnership with Climate Care, became the first carbon-neutral car magazine.

You can discover the carbon offset cost for every make and model on sale by logging on to whatcar.com today. The information is also published in the data section of What Car? magazine each month. Log on to www.climatecare.co.uk for more information.