Nostalgia… it's not what it used to be. At least that's what Citroen is hoping as it sets about launching its all-new
DS3 into a market where modern versions of an old theme such as the Mini and
Fiat 500 are king.
In fact, Citroen is so convinced that a backlash against reinventing design classics that its upcoming TV advertising campaign featuring style icons John Lennon and Marilyn Monroe will be entitled 'anti-retro'.
You can see them on Youtube, now. For our first review of the car, read on...