Frankfurt motor show 2007 - Introduction

11 September 2007

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The Frankfurt Motor Show is a key event in the automotive calendar. Dozens of manufacturers choose it as the place to launch important products, and it attracts the media and public in huge numbers.

So why is it so important? Or, put it another way, why is it relevant to you? Well, it's precisely because manufacturers choose to launch important new cars here that it's so vital.

After all, you could be looking at your next new car here. Think we're joking? Not a bit of it - critically important volume sellers are being shown here for the first time, such as a new Ford Focus. Then there's the new Audi A4, BMW 1 Series Coupe, Fiat 500, Jaguar XF…

Now you know how important the show is, read on.