Jag and Land Rover: 'nobody wants them'

27 June 2007

  • Car firms 'don't want to buy Jaguar or Land Rover'
  • Buyer will almost certainly be private equity investor
  • Volvo sale could cut Ford's losses, too

Car makers aren't interested in buying Jaguar or Land Rover - but equity firms may be

Car companies aren't interested in buying Jaguar or Land Rover from Ford, according to a leading city analyst.

Jaguar, Land Rover and Volvo form part of Ford's Premier Automotive Group (PAG), which Ford is trying to dispose of to offset massive losses in the US.

However, Max Warburton, head of automotive research at UBS Investment Bank, says it won't be plain sailing.

'Ford has been in touch with the major investment banks to put PAG up for sale, and that includes Volvo. We see no interest from the industry in the British companies, but Volvo will be a prize asset,' he said.

Warburton also added 'That being the case, private equity is the only answer for Jaguar and Land Rover.

'Given the recent interest from the private equity sector in Chrysler, following the break-up of DaimlerChrysler, I am sure that a deal for these two brands can't be far away.'