Seat's sporty new Leon FR will undercut both the Volkswagen Golf GTI and the Skoda Octavia vRS when it goes on sale in the middle of July.
The petrol-powered version, which uses the same 197bhp engine as the GTI and vRS, will cost about £17,000 - nearly £4000 less than the Golf and about £500 cheaper than the Octavia.
It's also going to cost less than the likes of the Ford Focus ST and Vauxhall Astra VXR, although both of these rivals out-power and outpace the Seat.
A 0-62mph time of 7.3secs matches the Octavia, but is 0.1sec down on the Golf. A top speed of 142mph is 7mph slower than the Skoda and 4mph down on the Volkswagen.
A diesel Leon FR is also available for around £17,500, and is one of the first cars in the Volkswagen Group to get the company's new 168bhp engine. The diesel matches the petrol on acceleration with a 0-62mph time of 7.3sec, but improves combined fuel consumption from 35.7mpg to nearly 47mpg.
An even hotter Cupra version of the Leon, with around 240bhp, goes on sale early next year. It should cost around the same as the Golf GTI, and may even be a little cheaper.
Our reviews are based on hard data and thorough testing in the real world.
Up to the minute news from around the globe