In the Red: special-edition Ford Fiesta
Only 400 of the three-door cars are being made, and all are powered by a 99bhp 1.6-litre petrol engine.
As the name suggests, the exterior gets Colorado red paintwork, with a chequered flag roof decal.
The cars also get privacy glass on the rear windows, and black detailing on the door mirrors and handles, body mouldings, roof spoiler and tailgate handle.
Other standard equipment includes black leather seats, 16-inch alloy wheels, air-conditioning and heated, electrically operated door mirrors.
The Zetec S Red is available now and costs £13,000, £1000 more than the standard Zetec S.