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What Car? investigates: sales talk - Introduction

13 February 2008
When buyers descend on showrooms, they're often stumped by the saleman's tactics.

That means they end up paying way over the odds.

Don't worry, though, because we've dug out our dealer's dictionary and translated the double-talk, so you'll know the truth behind the tricks.

Read this and you won't be stung with your next car.

Want to know more?
If you want to arm yourself with even more information before you go into a showroom, see our other features by clicking the links below:

How to haggle
How to haggle