Kia Ceed Sportswagon review

Costs & verdict

Manufacturer price from:£19,850
What Car? Target Price£18,470
Kia Ceed Sportswagon touchscreen
Review continues below...

Costs & verdict

Everyday costs, plus how reliable and safe it is

Costs, insurance groups, MPG and CO2

Kia is no longer the budget brand it once was, so pricing is competitive rather than ultra-cheap compared with rivals such as the Ford Focus Estate and Skoda Octavia Estate.

The good news is that significant discounts have always been available on the Ceed, so make sure you check out our New Car Buying service for the latest offers.

An area where Kia has become more competitive recently is in its finance deals, with it offering very reasonable monthly payments if you lease or take out a PCP.

What’s more, diesel versions of the Ceed Sportswagon are right on the money in terms of their average fuel economy and company car tax, even if the petrols are a bit on the thirsty side.

Equipment, options and extras

The top-spec First Edition model is too pricey to recommend, so it’s just as well no Ceed Sportswagon is poorly equipped.

Even entry-level 2 cars get air conditioning, cruise control and all-round electric windows. However, we'd be tempted to upgrade to 3 trim, which not only brings greater practicality and a better infotainment system, but dual-zone climate control and larger alloys.

With the exception of metallic paint, Kia doesn’t really do options, which keeps things simple but can mean an expensive upgrade if there’s a specific item that you want.

Kia Ceed Sportswagon touchscreen


Kia has a fine record here, finishing fourth out of the 31 manufacturers in the latest What Car? Reliability Survey. That's behind Toyota, but better than Skoda and a long way ahead of Ford and Volkswagen.

Even if you do have a problem, Kia’s seven-year, 100,000-mile warranty is the longest currently available on a new car.

Safety and security

Things appear quite promising if you look at the amount of safety equipment all trims receive: automatic emergency braking (AEB), lane assist and a driver attention monitor. The First Edition and GT-Line S trims gets even more: traffic sign recognition, rear cross traffic alert, blind spot monitoring and an upgraded AEB, which include pedestrian and cyclist detection.

However, when Euro NCAP tested the Ceed it found issues: the driver’s head making contact with the steering wheel in a frontal collision, and poor protection for the front passengers' chest in the side-on crash test with a pole. As a result it gets just four stars out of five, which is very rare in this class and indicates that the Ceed SW is less safe than many other estate cars.

 On top of that security expert Thatcham has shown the Ceed to be relatively easy to break into and steal, despite having a standard alarm and immobiliser. 

For all the latest reviews, advice and new car deals, sign up to the What Car? newsletter here

At A Glance

Number of trims3see more
Available fuel typesPetrol, Diesel
MPG range across all versions49.6 - 70.6
Avaliable doors options5
Warranty7 years / 100000 miles
Kia Ceed Sportswagon front seats
Open Gallery10 Images


The Kia Ceed Sportswagon is competitive in lots of areas but, unlike the best rival estates, it fails to be outstanding anywhere and give us a compelling reason to recommend it over the better-handling Ford Focus, the more practical Skoda Octavia, or the more refined and comfortable Volkswagen Golf.

  • Lots of underfloor storage
  • Attractive PCP deals
  • Industry-leading warranty
  • Fidgety ride at speed
  • Hair-trigger accelerator
  • Disappointing security