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Best electric car discounts: every EV Target Price revealed

Despite their popularity, discounts of around 20% are available on some electric cars. Here we run down our latest guaranteed savings for every fully electric model currently on sale...

Audi E-tron, Jaguar I-Pace, Renault Zoe and MG SZ EV

Jim Holder

26 Dec 2020 08:30

Electric car discounts have traditionally been hard to come by, but as choice widens and manufacturers have to battle for business – as well as hit emissions targets that leave those who fall short with hefty fines – prices are coming down.

Our team of Target Price mystery shoppers have been tracking the electric vehicle (EV) market and have compiled the latest discount data, with all of the savings listed here guaranteed for buyers who use What Car?’s New Car Buying service.

Discounts run to thousands of pounds and close to 10% of the recommended retail price of some cars, although others – most notably the highly-desirable Tesla and Porsche models – are currently not being discounted as demand for these remains greater than supply.

The Government’s Plug-in Car Grant, which will pay for a maximum of 35% of the purchase price of the vehicle, up to £3000, for EV buyers, is available in addition to the saving listed here.

Electric car discounts with What Car?

Car deals

View all deals

Audi E-tron

Verdict Sensational refinement and a very classy interior
Save up to £11,162
Target PCP monthly from £540
See our Audi E-tron deals

BMW i3

Verdict Not that practical, but combines stand-out looks with a classy interior
Save up to £2657
Target PCP monthly from £390
See our BMW i3 deals

DS 3 Crossback E-tense

Verdict Reasonably refined and delivers a decent real-world range
Save up to £1159
Target PCP monthly from £225
See our DS 3 Crossback E-tense deals

Honda E

Verdict Buy it because you love how it looks
No savings available
Target PCP monthly from £392

Hyundai Ioniq Electric

Verdict Well priced, with a good quality interior
Save up to £4000
Target PCP monthly from £392
See our Hyundai Ioniq Electric deals

Hyundai Kona Electric

Verdict Super performance and an exceptionally long-range between charges
Save up to £1922
Target PCP monthly from £371
See our Hyundai Kona Electric deals

Jaguar I-Pace

Verdict Very appealing whether your priority is an electric car or just a stylish SUV
Save up to £3879
Target PCP monthly from £712
See our Jaguar I-Pace deals

Kia e-Niro

Verdict This former What Car? Car of the Year has a long range and spacious interior
Save up to £1000
Target PCP monthly from £461
See our Kia e-Niro deals

Kia Soul EV

Verdict Distinctive looks, decent to drive and reasonably practical
Save up to £1800
Target PCP monthly from £504
See our Kia Soul EV deals

Mini Electric

Verdict A compelling package that's easy on the eye, if a low on range
No saving available
Target PCP monthly from £379

Mercedes EQC

Verdict Not the best for range, but exceptionally quiet
Save up to £12
Target PCP monthly from £611
See our Mercedes EQC deals

MG 5 EV

Verdict Extremely well price; only estate EV on sale in UK
Save up to £4500
Target PCP monthly from £308
See our MG 5 deals

MG ZS EV

Verdict Supremely affordable and acceptably good to drive and be in
Save up to £9000
Target PCP monthly from £321
See our MG ZS deals

Nissan Leaf

Verdict Reasonable to drive, well equipped and easy to live with
Save up to £3232
Target PCP monthly from £298
See our Nissan Leaf deals

Peugeot e-208

Verdict Has a great interior and is now our class favourite
Save up to £2205
Target PCP monthly from £220
See our Peugeot e-208 deals

Peugeot e-2008

Verdict Refined, spacious and well thought through practicality
Save up to £2683
Target PCP monthly from £377
See our Peugeot e-2008 deals

Polestar 2

Verdict Thrillingly quick and exquisite inside
No saving available
No Target PCP data

Porsche Taycan

Verdict Sets the benchmark for electric car handling and interior quality
No saving available
No Target PCP data

Renault Twizy

Verdict Electric quadricycle is fun, but ride is bumpy and safety poor
Save up to £12
No Target PCP data
See our Renault Twizy deals

Renault Zoe

Verdict One of the most exciting electric cars on sale, delivering great range and value
Save up to £5324
Target PCP monthly from £263
See our Renault Zoe deals

Seat Mii electric

Verdict Electric motoring in a relatively affordable, bitesize package
No savings available
Target PCP monthly from £312

Skoda Citigo-e IV

Verdict Electric motoring at its most affordable. A good – if small – car
No savings available
Target PCP monthly n/a

Smart Fortwo EQ

Verdict Perfect for the city, but rivals are far superior all-rounders
Save up to £3309
Target PCP monthly from £248
See our Smart Fourtwo EQ deals