Ferrari is to launch a special edition mobile phone, pre-loaded with huge collection of photos from the prancing horse brand.
The phones will be launched today in Abu Dhabi during the inauguration of Ferrari World, the worlds largest indoor theme park.
The Acer Liquid E Ferrari phone comes with an app that contains content from the Official Ferrari Opus, which includes never-before-seen content of automotive icons and racing greats.
Just 200,000 handsets will be produced, and each will be branded with the prancing horse logo and come with a certificate of ownership.
It is available for pre-order now from http://www.ferrariopus.com