Mercedes will launch its first ever pick-up truck late next year, and this conceptual X-Class shows how it will look.
Pick-up trucks are a growing market in the UK. Such vehicles offer the versatility and off-road prowess of regular large SUVs, with the added practicality which comes courtesy of an extended loading area. Although typically seen as 'workhorse' vehicles, an increasing number of private buyers are choosing pick-up trucks over traditional SUVs.
Two versions of the X-Class have been revealed, with one showcasing the car's rugged attributes and the other focusing on the pick-up's more premium features - something Mercedes hopes will separate it from the other offerings in this market.
Both versions of the X-Class borrow familiar Mercedes features inside and have leather trim. Mercedes has already confirmed that buyers will be able to customise the interior and exterior look of their cars with styling accessories borrowed from the C-Class and V-Class , as well as pick-up staples like load bed covers.
The final engine range has yet to be confirmed, but top-end versions of the X-Class will be powered by a V6 diesel engine - another common feature of this class - which will have four-wheel drive. The X-Class will be capable of towing 1.1 tonnes.
Mercedes is targeting several groups in the UK, including outdoor sports enthusiasts, 'trend-setting' individuals and those who will use the truck for work.
The five-seat X-Class will go on sale in Argentina, Brazil, South Africa, Australia and Europe towards the end of next year. It's a sister vehicle to the Renault Alaskan and the Nissan Navara, and borrows part of its internal structure from both of those cars.
Mercedes hasn't yet revealed pricing for the X-Class, but says the pick-up will be offered at an 'attractive' price. For reference, the Navara, Toyota Hilux and Mitsubishi L200 all currently cost from between £18,000 and £23,500. At around £25,000, Mercedes could compete well in this market while still maintaining its image as a premium brand.
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