Build your own Rolls-Royce on iPhone app
The Rolls-Royce Ghost app lets users choose from thousands of design combinations, such as paint colour, wheel style, exhaust pipes and even a bespoke silver bonnet.
Interior options include a choice of eight leather colours and five wood veneer finishes. Once designed, the user can store their personalised Ghost in a virtual garage.
Films, photos and where to buy
Along with the option of designing your own Ghost, the iPhone app also has photos and videos, plus a function to find the user's nearest Rolls-Royce dealer.
The Rolls-Royce Ghost app is available for free at the App Store or at www.itunes.com/appstore.