Given that Kia already sells a big family saloon in the UK – the Optima – you may wonder what it needs with another one. But the Kia Stinger isn’t just another mainstream model aimed at the likes of the Ford Mondeo and Vauxhall Insignia Grand Sport; it’s a svelte, rear-wheel drive assault on the prestige market dominated by Audi, BMW and Mercedes.
Whether that sounds like merely an ambitious idea or a downright daft one will depend largely on your perception of the Kia brand. But if you’re in the latter camp, it’s worth remembering that this Korean firm sells several times as many cars as Jaguar, Land Rover and Alfa Romeo combined, and has won more design awards over the past decade than you can shake a clay modelling scalpel at.
The Stinger is based on the same mechanicals as sister brand Hyundai’s Genesis G80 Coupé, and will be powered by a choice of 2.2-litre diesel, 2.0-litre turbo petrol and 3.3-litre V6 turbo petrol engines when it comes to the UK in early 2018. We've taken it for an early drive to see if Europe’s premium brand car-makers have anything to fear.