Hyundai and Kia to stop competing

* More differences between the brands * Separate styling and interiors * Bigger price differences...

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Chas Hallett
6 Mar 2013 15:20 | Last updated: 14 Jun 2018 00:03

Future Hyundai and Kia models will become more distinguishable from each other, according to new group design boss Peter Schreyer.

Speaking to What Car? he said: 'We need more differences and to not compete with each other so much. I would like to see different proportions for our models.'

He also admitted that greater differences would emerge between respective cabins. Schreyer told us: 'The interior and exterior have to harmonise, although it is more of a challenge.'

He also didn't rule out the two brands moving further apart on price and the type of cars they produce.

By Chas Hallett

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