News

Car buyers learn to haggle

* More of us willing to haggle
* Need to haggle harder, though
* Discounts double that of 2001
Car buyers learn to haggle

More of the UK's car buyers are prepared to haggle on the price of a new car as the recession bites, according to new research.

advertisment

The survey, carried out for Sainsbury's Finance, has revealed that the percentage of would-be buyers who are prepared to haggle has increased from 79% in August 2008 to a current figure of 90%.

However, the UK's car buyers still need to improve their bartering skills, as the report has also exposed that a third of them are prepared to haggle only slightly.

The unwillingness to haggle hard could mean car purchasers are paying up to 200 million a year too much for cars, according to the research.

The report says buyers should be aiming for an average discount of around 1780, a figure that's double what could have been expected in 2001.

News and advice

Feature

New Kia Stonic vs Seat Arona

Best of

Best-selling cars 2026: EV sales reach new heights in June

News

New Bentley Torcal: name confirmed for brand's first all-electric car

Feature

Most reliable Mercedes models - and the unreliable ones to avoid

Feature

Best medium vans 2026 – tried and tested

Best of

Best used car deals of the week