New BMW 7 Series vs Mercedes S-Class

With its new 7 Series, BMW is trying to oust the Mercedes S-Class in a luxury car boardroom coup. So, which comes out on top?...

Author Avatar
What Car? team
4 Oct 2015 14:00 | Last updated: 14 Jun 2018 00:03

Our verdict

Choose either of these luxury limousines – to drive or be driven in – and you’ll be far from disappointed. However, with its fractionally better ride and refinement, its more remarkable interior and more fluid, organic handling, the Mercedes S-Class wins the day. The new BMW 7 Series is better than it has ever been and actually beats the S-Class in some areas. As an all-rounder, though, it just falls short. The S-Class remains the best of its breed.

For all the latest reviews, advice and new car deals, sign up to the What Car? newsletter here


Also consider:

New BMW 7 Series vs Mercedes S-Class

For Supremely relaxing to drive or be driven in; stunning interior

Against Against CO2 emissions and standard equipment could be better

Verdict Still the finest luxury limo any amount of money can buy

Rated 5 out of 5

New BMW 7 Series vs Mercedes S-Class

For Loads of luxuries, cheaper to run, better rear accommodation

Against Doesn’t ride quite as well; standard safety kit

Verdict A very good, rather than truly great, luxury car

Rated 4 out of 5

Read our full BMW 7 Series review


Specifications: BMW 7 Series 730Ld

Engine size 3.0-litre diesel

List price £67,480

Target Price £58,728

Power 261bhp

Torque 457lb ft

0-60mph 6.3sec

Top speed 155mph

Gov't fuel economy 58.9mpg

True MPG na

CO2 emissions 127g/km


Specifications: Mercedes-Benz S350d SE Line L

Engine size 3.0-litre diesel

List price £68,870

Target Price £56,266

Power 255bhp

Torque 457lb ft

0-60mph 7.2sec

Top speed 155mph

Gov't fuel economy 52.3mpg

True MPG 34.7mpg

CO2 emissions 148g/km

**[