Costs & verdict
Everyday costs, plus how reliable and safe it is
Running your Isuzu D-Max as a company car will be very affordable because, as we've mentioned, every version is above the magical 1000kg payload threshold that enables you to classify it as a commercial vehicle.
Anyone paying for one out of their own pocket should find that most models undercut the equivalent Toyota Hilux and Ford Ranger. It is worth noting that the Ssangyong Musso offers more kit for less money, although you'll have to go for the top-of-the-range Rhino version to get the same level of safety tech as a D-Max. There’s barely any difference in terms of fuel economy between the D-Max, Hilux and Ranger, although it is slightly higher than the Musso.
Where the others can’t beat the D-Max is in terms of safety, with its five stars from Euro NCAP. The Hilux has a host of standard safety tech and also holds five stars, but it was tested under the old regime and its safety software isn’t as comprehensive as that of the D-Max.
Automatic emergency braking (AEB), lane keep assistance and traffic sign recognition are standard across the D-Max range, while double cab models offer blindspot monitoring and rear cross traffic alert. Spring for an automatic D-Max and the standard cruise control is upgraded to an adaptive version that will keep you a set distance from the car in front.