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Introduction
What Car? says...
Here’s something that might surprise you: generally speaking, building a low-volume supercar isn’t as much of a challenge for a big car manufacturer as you might think. Turning your low-volume sports car into a more mass-market machine, like the Mercedes-AMG GT Coupe, is rather more testing, though.
Why? Well, supercars, such as the Ford GT and Honda NSX, require some seriously cutting-edge engineering, but when you're only having to produce them in low numbers and collectors are willing to pay big bucks to have one on their driveway, you can afford to charge a big premium to cover your costs. That means an acceptable risk to reward ratio that won’t have the accountants bursting their stress balls like bubble wrap.
